Join the Waiting List
Limited founding memberships available 2025
Every month, every quarter, you deliver.
You navigate the revenue targets, team development, and strategic pivots that keep your organisation growing. You operate at the intersection of competing forces, where pressure comes from all directions.
You're already successful. But something tells you there's a better approach than simply grinding harder.
You're right.
High achievers deliver results through determination and effort.
High performers create impact that lasts through clarity, presence, and sustainable systems.
The Arena is where one becomes the other.
The Arena isn't another leadership program with theories that don't translate to real life. It's a practical, action-oriented growth community that delivers tangible outcomes:
For your organisation
Consistent, sustainable revenue performance
Leadership that builds systems, not just hits targets
Teams that continue performing even in high-pressure periods
FOR YOUR TEAM
Clear, decisive leadership that inspires without burning out
A culture that balances accountability with development
A leader they want to follow, not just report to
FOR YOU
Professional growth that doesn't come at the expense of personal well-being
Financial advancement through more effective leadership
Relationships that thrive because you're present, not just physically there
The mental clarity to make better decisions under pressure
Through monthly workshops, peer accountability, and hands-on coaching, you'll develop practical approaches that transform how you lead - creating measurable improvements in business results, team performance, and personal satisfaction.
Step Into The Arena
For revenue leaders who want impact that lasts
A structured 12-month journey designed to move leaders from Achiever to Performer.
Members explore 6 high-impact themes across the year. Each theme unfolds over 6–8 weeks and is delivered through a consistent, energising rhythm:
Each theme includes:
FIRESIDE TALKS / KEYNOTES
& PANELS
Big ideas and bold perspectives from high-profile leaders and thinkers—sparking reflection and fresh thinking.
ON-DEMAND TOOLS
& RESOURCES
Short videos, frameworks, and workbook-style exercises for deeper reflection and practical integration.
WORKSHOPS
Practical, immersive sessions grounded in Group Coaching and Action Learning—where insights meet implementation, and members work on real matters.
POD MEETUPS
Small peer groups (4–5 members) engaging in Coaching Circles—offering support, challenge, and real-world accountability to each other.
It’s not about adding more to your to-do list—it’s about transforming how you show up to lead.
This rhythm gives members time and space to digest, apply and evolve—personally and professionally.
Apply Now
Limited to 20 founding members
MESSAGES FROM OUR FOUNDERS
Ross Keating
"After training over 200+ revenue leaders at Lennox Academy, we consistently saw the same gap: high achievers who needed more than just sales techniques to become true high performers."
Jasper Walshe
“In my years coaching C-suite executives at Trips Tank, the most successful leaders were those who transformed pressure into performance. The Arena was created to make this transformation accessible to more revenue leaders."
Join the Waiting List
Limited founding memberships available 2025